<p>My project was born from noticing that most affiliate programs have a lot of affiliates that steal organic traffic by buying ads for branded terms.</p><p>Most Brands don't even realize that. That's where my startup comes in. We scrape google for actual ad impressions that Google and Bing won't show in their Auction Insights report (which is focused on competitors, not on your own domain) and give brands the exact data they need to cut the crooks off and recoup that revenue.</p><p>This is a very vast Market. We started targeting SaaS companies as they often have revenue attribution that is for multiple years or even perpetual, but there are other niches that can leverage the same data: gambling, dating and more.</p><p>I started the company by myself as a weekend project.&nbsp;</p><p><b>Customers</b></p><p>Got the first paying customer (Brave Browser) on twitter and the later ones via cold outreach. Some big brands that are customers at the moment:</p><p>* Webflow</p><p>* SocialBee</p><p>* Jenni AI</p><p>* Jungle Scout</p><p>* Thinkific</p><p>* Lemlist</p><p>* Printify</p><p>* Learnworlds</p><p>* Surfer SEO (the highest grossing customer)&nbsp;</p><p><b>Ideal Customer Persona</b>&nbsp;(ICP)</p><p>Our target persona are, at the moment, the Affiliate Marketing Managers of the world. We save them time that would've otherwise be spent manually hopping VPN countries and searching for stuff on Google.&nbsp;</p><p><b>Competitors</b></p><p>* Brand Verify and The Search Monitor are the main ones. But they are focused on Reseller compliance (they created their affiliate product later and don't even take it very seriously).</p><p><b>The Product</b></p><p>My project is a prototype that actually worked. Till this day it is a combination of:</p><p>* Python (Jupyter Notebooks) running on a cloud (scrapper)</p><p>* Google BigQuery &lt; as the main database</p><p>* Make.com/Integromate &lt; as the business logic for features</p><p>* Metabase &lt; as the presentation layer that is embedded on the website.</p><p><b>Revenue</b></p><p>- We've been at the 1k EUR MRR mark for some time. The main limitation was my time to dedicate to this project.</p><p>- Churn has been historically very low. But from such a low base it is even hard to assess an overall number</p><p><b>Reasons for Selling</b></p><p>* Time: as a weekend warrior I also got invited to advise another company which is leaving me no time to dedicate to this project</p><p><b>Potential Developments</b></p><p>* Technical -&gt; there is a very good chance to improve the tech stack and thus have a very low cost method to generate the data needed for these insights. This is a major advantage over BrandVerity and TSM and can help you serve customers better</p><p>* Marketing -&gt; a new website is long overdue. I've made the mistake of building a sort of brand presence that is too informal.</p><p>✅&nbsp;$12,000 in ARR</p><p>✅ 11 customers</p><p>✅&nbsp;Business model: SaaS</p><p>✅&nbsp;Built with Ghost, Python, MySQL</p>