No-Code Newsletter

Newsletter
A newsletter about real stories of profitable products made without writing code
Published on
August 9, 2024
Main Metrics
$17,400
ARR
11,000
Customers
2022
Launched

$50,000

Asking Price
Already Sold
Main Metrics
$17,400
ARR
11,000
Customers
2022
Launched

Overview

<p>I started my project as a a newsletter in September 2022. The focus was interviewing no-code founders whose product got acquired. Later I added a website (with no-code resources and a story archive) and started also interviewing founders of profitable businesses made with no-code.</p><p>In total I published 72 issues and the newsletter grew organically to 11,000+ subscribers.&nbsp;</p><p>I’m selling my project as I don’t find time between growing a micro-SaaS and freelancing. I stopped publishing regularly and promoting every issue actively (which always resulted in inbound sponsorships) so revenue has been declining. <br><br>There is so much untapped potential to increase revenue if you focus on it. I would love to see someone continue the mission because you get so much love from people for inspiring them. My heart will hurt when I sell this but better like this then silently dying.&nbsp;</p><br/><br/> ✅ $17,400 in ARR ✅ 11,000 customers ✅ Business model: Sponsorship ✅ Built with Substack, Airtable, Softr

$17,400

Annual Revenue

11,000

Number of Customers

Expenses

$20 per month for Airtable (for some automations for the interviews)\n+ yearly cost for the domain name.

Business Model

Advertisements and selling info products.

Target Audience

Non technical professionals interested in entrepreneurship,Developers interested in No-Code,No-Code professionals.

Asking Price Reasoning

I talked to some newsletter experts and they recommended TTM x 2-3 multiple.

Reason for Selling

Focusing on other project.

Growth Opportunity

Migrate content to SEO-friendly platform to unlock organic traffic; Migrate to Beehiiv to instantly increase revenue with their built-in ad network; Promote info products more consistently.

30 days free support from seller

Competitors

My product is the only newsletter that showcases no-code success stories.

Tech Stack

Substack, Softr, Airtable.

Traffic Metrics

Revenue Metrics

How it works

Main Metrics
$17,400
ARR
11,000
Customers
2022
Launched

$42,500

Asking Price
Already Sold
Founder Details
Katrien
Read the story
Main Metrics
$17,400
ARR
11,000
Customers
2022
Launched