<p><b>Startup Description</b></p> <p>This is a profitable, fast-growing sports betting newsletter that delivers daily betting picks and analysis to a highly engaged audience. Built on Beehiiv and launched in late 2024, it scaled from zero to over 1,700 subscribers in under six months. The business is optimized for high-margin recurring revenue and low operational overhead, with a clear path to $5K+ MRR through pricing optimization, affiliate monetization, and sponsorship sales.</p> <p><b>Key Highlights:</b></p> <ul> <li>Projected Annual Revenue (ARR): $30,225</li> <li>Monthly Revenue (MRR): $2,518</li> <li>Churn Rate: Low (subscriber base is recent; churn minimal)</li> <li>LTV: Increasing with $30/month pricing tier</li> <li>Business Margin: ~90% gross margin</li> <li>Engagement: 51.78% open rate, 1.91% CTR (CTR is low due to not putting in external links -- when links are added CTR is 5-10%+)</li> <li>Time to Operate: 15 minutes/day – fully outsourceable</li> </ul> <p><b>Team</b></p> <p>This is a solo founder operation with all systems and content built by one operator. The business is fully documented with SOPs and scalable workflows, making handover to a team, VA, or agency seamless.</p> <p><b>Tech Stack</b></p> <ul> <li>Beehiiv: Newsletter platform (email delivery, analytics, monetization)</li> <li>Stripe: Subscription payment processing</li> <li>Google Docs: SOPs and internal workflows</li> </ul> <p><b>Marketing and Growth</b></p> <ul> <li>Organic Social: TikTok, Twitter, YouTube Shorts</li> <li>Paid Acquisition: Meta ads (~$2.50/sub, requires approval, only minor testing but successful)</li> <li>SEO: #1 ranking for branded terms</li> <li>Referral &amp; Virality: High open rates + word-of-mouth</li> </ul> <p>Growth campaigns were paused ahead of sale. Buyer receives all tested ad creatives, audience strategies, and templates for reactivation.</p> <p><b>Revenue and Profit</b></p> <ul> <li>Projected ARR: $30,225</li> <li>MRR: $2,518</li> <li>Gross Profit: ~$2,000+/month (after Beehiiv and Stripe fees)</li> <li>Churn: Minimal so far</li> <li>LTV: Increasing with pricing shift</li> <li>Monetization channels: Paid subs ($20/$30), sponsorship potential, affiliate revenue (tested and proven)</li> </ul> <p><b>Return on Investment</b></p> <p>At current run rate, the buyer can expect a 12–18 month payback. However, with affiliate monetization (e.g., sportsbooks at $100+/signup), sponsorships, and upgrading legacy subs to $30/month, ROI could be accelerated to &lt;12 months.</p> <p><b>Startup Assets</b></p> <ul> <li>📩 Email List: 1,769 subscribers total (1,661 free, 108 paid)</li> <li>🌐 Domain (Google-ranked #1 for brand)</li> <li>📱 Social Media Exact Match Accounts: TikTok, Twitter (X), Instagram, YouTube</li> <li>🧰 Newsletter Platform: Full Beehiiv account (customized templates + backend)</li> <li>📘 SOP Library: Content, growth, monetization, and automation workflows</li> <li>📈 Growth Playbook: Proven strategies + tested ad creatives and audience targeting docs</li> </ul> <p><b>Risks</b></p> <ul> <li>Paused Acquisition: Buyer will need to resume content marketing campaigns to scale - very simple.</li> </ul> <p><b>Summary</b></p> <p>This is a cash-flowing, low-lift newsletter asset with clear upside. With a high-quality, monetizable audience and scalable systems already in place, this business is ideal for:</p> <ul> <li>Sports betting experts</li> <li>Newsletter/media operators</li> <li>Affiliate marketers</li> <li>Investors seeking digital cash-flow assets</li> </ul> <p>It’s simple to run, proven to generate revenue, and ready to grow.</p> <p>✅ $5,617 in ARR</p> <p>✅ 1,769 subscribers</p> <p>✅ Business model: Subscription</p> <p>✅ Built with Beehiiv</p>